Ideas happen while you're busy having fun!

Daydreaming used to be something I got told off for doing, but today I kinda do it for a living! The way creatives generate ideas is different from one to the next, but I get some corkers when I'm zoning out or slacking off! 

The more I reflect on how I create the more I have to acknowledge how big a role having fun and feeling relaxed plays in the creation of my ideas. The next time I'm feeling brain-blocked I'm not going to beat myself up about it! I'm taking an official break and going skating! 

Ideas! Come at me!